Today is Monday, 18th November 2024

IN: GOP AG Candidate Reaches Out Online

From the Post-Tribune:

Typing the name of Valparaiso Mayor Jon Costas into Google will probably bring up more than the most recent news alerts.

Costas said last week his campaign has begun using Web sites such as Wikipedia and Facebook to reach out to voters during his nomination bid for Indiana attorney general.

“That’s the way people are communicating nowadays,” Costas said. “It’s just a way of connecting with people. It’s particularly helpful when you’re trying to do it state-wide and you’re relatively unknown.”

Costas said his campaign decided to use the online resources to compensate for the shorter-than-usual time frame for the race.

“We have very little time to tell the people who we are,” he said. “This is an unusual race. We have six weeks. We have to find creative ways to tell them who we are and what we are about.”

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